How can I sell product bundles?
When it comes to low-cost items (like stickers) or themed product sets (such as a 3-piece wall art collection), bundles can be a great way to increase your average order value and offer more variety to your customers.
Option 1: Automatic fulfillment with a bundle app (Shopify users only)
If your store runs on Shopify, you can use bundle apps to let customers purchase product sets in a single order (e.g., 3 posters, or a “mother & baby” T-shirt set).
These apps don’t create a new “bundle product” inside Printful. Instead, they combine your existing Printful products into a bundle on Shopify. When an order comes in, all items from the bundle are passed to Printful for fulfillment.
Popular app options include:
- Bold Bundles – paid plans starting at USD 19.99/month, with a 14-day free trial.
- Simple Bundles – includes a free plan and paid upgrades.
Option 2: Manual fulfillment (applies to all platforms)
If you’re not on Shopify or prefer not to use a bundle app, you can still sell bundles by adjusting orders manually.
Method 1: Bundle listed only on your store
- Create a bundle listing in your store and set the bundle price.
- Example: “Poster Set (3 pieces)” or “Sticker Pack (10 designs)”.
- Do not link this product listing to any Printful product.
When an order is placed:
- It will import into Printful in the Other orders tab.
- Open the order and manually add the correct products from your Printful product library that make up the bundle.
- Click Proceed to payment to send the order to production.
Method 2: Bundle listed as a Printful product
Tip: To do this, you’ll need to set your order approval settings to Manual in Printful. This applies to your entire store, meaning all incoming orders will require your approval before going into production.
- In Printful, create a product and clearly state the bundle size in the title (for example: “Cat Stickers (10 pieces)” or “3-Poster Wall Art Set”).
- Set a bundle retail price for the full set (e.g., USD 60 for 3 posters).
- Publish the product to your store.
- When an order comes in:
- Open it in Printful.
- Update the product quantity (e.g., from 1 to 3) or add the other products that make up the set.
- Click Proceed to payment to send the full bundle to production.